In this talk, I describe the process by which the progressive larp company Jackalope, founded by Matthew Webb, developed interest in larp as art in Texas and the surrounding areas. I will discuss how Jackalope generated buy-in from the larp community, and ran several successful bespoke larps, including The Night In Question, which will be entering its fourth run in September.

https://www.jackalope-larp.com/

Content warnings: The Night in Question content: fake blood, fake organs, simulated violence, simulated vampire feeding